Marketing & Media Strategy

A road-map that will guide your business forward

Marketing & Media Strategy

Marketing Strategy

We’ll help you take all you know about your business and structure it into a clear marketing strategy to guide your growth.

  • Evaluate your competitive business environment
  • Describe your corporate brand values
  • Identify your marketing objectives
  • Clearly define your target market
  • Formulate your single-minded corporate brand message
  • Establish a reason why your target market should believe you and act

Media Strategy

We’ll give you the right media for your target market, and establish effective combinations to build your brand.

Advertising is expensive. And in order to maximise your advertising budget, you need to be sure that:

  • Your advert is reaching the right people at the right time.
  • Your corporate and brand values are reflected in the editorial environment.
  • Your target market sees your advert often enough to remember it and act.

We’ll evaluate the full range of media options to help you achieve your advertising objectives:

  • Magazines and Newspapers
  • Radio and TV
  • Cinema Advertising
  • Outdoor Advertising
  • Digital Advertising